Keynote: The power of Instagram for discovery and conservation
I’m pumped about being the keynote speaker for Kettle Creek Conservation Authority’s Annual General Meeting. I’ll be speaking about the power of Instagram for the conservation sector. Instagram is evolving as audiences increasingly use it as their go-to an ‘discovery’ tool. They post and share photos of their favourite nature destinations, favourite hikes, epic trails, and more. And their actions are influencing friends and family to get out and experience the outdoors. When conservation authorities recognize this, and leverage it, they have a tool that has never existed until Instagram.
Conservation Filmmaker at WorkCabin Creative | Ontario, Canada's Conservation Media House
Gregg McLachlan is a full-time professional conservation filmmaker and photographer based in Ontario, Canada. Since 2010 he has worked in the field with Canada's leading conservation organizations at the local, provincial and national level to tell their stories of research, programs, and causes
Latest posts by Gregg McLachlan (see all)
- Filming Sea Lamprey Work With Fisheries and Oceans Canada - September 24, 2024
- Filming Invasive Phragmites Removal in Marshlands - September 16, 2024
- No Film School: How Years as a Journalist Helped Me Become A Filmmaking Storyteller - August 26, 2024
February 8, 2019
No Comments
