Is it too early to book conservation filming for 2022?
How soon should we think about booking your video work?
It’s a question I often get asked.
“Is autumn 2021 too early to be calling about our spring/summer 2022 project?”
“How far ahead do we need to get you lined up to do a video for us?”
The best way to answer this is: It’s never too early. Especially now. The demand for professional conservation video work has skyrocketed during the pandemic. I expect that demand to continue even post-Covid. Organizations are seeing the full power and potential of video storytelling to engage audiences.
The year 2021 taught us a few lessons. In my case, I had to unfortunately turn down some requests for conservation video work. The months of June, July, August and September were booked solid with film shoots and production for conservation organizations across Ontario.
It was tough to tell some conservation organizations that I was booked solid in 2021. Conservation video work is what I do. At the same time, it was a blessing to have a full calendar of work, after a difficult 2020 due to the pandemic.
As you can imagine, the majority of organizations are looking for projects to be filmed between May and September. There are only so many days to go around. And in the business of conservation filmmaking, I also need to account for rescheduling due to weather.
Pro tip: Don’t delay. The sooner we can start the collaborative process of planning your conservation video project, creating the contract, and penciling in filming dates on the 2022 calendar, the sooner your organization will have peace of mind that everything is locked in and ready to go for 2022.
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