By Gregg McLachlan WorkCabin Creative If every downtown, every BIA, every tourism or economic development department thought like their audiences who use social media, they’d know one of the most common questions people have when they...
One of the large side businesses that I also work on is Your Town Rising in partnership with Streets Alive Productions. Placemaking and public art dynamo Leslie Fournier joined forces in 2018 to launch...
It was great to speak to a full house at the Brock Board of Trade about how businesses can adapt to the changing social media landscape and amplify their messages. This talk is one...
It was awesome to be the guest speaker about social media for tourism marketing for the Muskoka Wharf Revitalization Launch Party in Gravenhurst, ON. Muskoka is such a special place to me, but more...
One of the favourite parts of my work is inspiring folks and small-town downtowns toward change through simple and immediately doable actions. That work has gone to a whole new exciting level over the...
I'm headed on a three-day, five-town speaking tour in southern Ontario. It's part of the Your Town Rising initiative that I launched in 2018 in partnership with Leslie Fournier of Streets Alive Productions. We've...
In March, I travelled to the villages of Coldwater and Washago, Ontario in Simcoe County to speak about using innovative approaches to social media to increase foot-traffic and social engagement in small downtowns. These...
[Infographic] Great things don't just happen in a community. It takes people, obviously, but people who can see the creative process through to completion. There will be initial excitement. There will be doubt. There...
Lots of small-town downtowns are experimenting with temporary parking space bump outs for summer restaurant patios.But here's one problem: Too many bump out patios are barren and uninviting. There's little ambiance. There's no design...
January is a great month to bring new energy and appeal to your small business, starting with your front window. High impact displays can be done on any budget with repurposed items that are...